Selling online involves more than a catalogue. Customers need to understand the offer and find their way through it, while you need tools suited to running the activity behind it.
Define the model.
Direct sales, business-to-business exchanges and marketplaces have different needs. Start with the products or services, the customers and the way orders will be handled.
Connect the right functions.
A project may involve product information, payments, business data exchanges and connections with other systems. Customer communication can include chat, conversational interfaces, newsletters or social media, according to the agreed scope.
Consider the wider project.
Product launches, pre-orders, auction sites and specialist exchange platforms each require their own assessment. Design, development, hosting and ongoing operating costs all contribute to the budget.
What shapes the budget? · Planning an e-commerce website · Discuss your idea