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VISUAL COMMUNICATION DESIGNER

4. Visual communication designer

| Preparation

  • study the client's request, examine or define the specifications, identify the target audience to adapt the message;
  • determine the purpose of the communication;
  • choose the media best suited to the visual communication campaign (posters, newspapers, television, internet, cinema, etc.);
  • outline a communication project that will serve as a basis for discussion with the client;
  • draw up the detailed budget for the operation;
  • gather as much information as possible to highlight the subject of the communication (product, place, etc.);

| Graphic and photographic creations

  • choose the subject (object, product, landscape, person) to photograph, take the shots, build a portfolio;
  • design and produce the message using computer tools (computer and specific software), choose illustrations and colors, insert texts, define the relationship between text and image, layout,
  • prioritize and visualize information;
  • create various visual communication media: logo, stationery, brochures, flyers, posters, books, magazines, websites, interactive applications (web and mobile), etc.; o design the ergonomics and design of an interface;
  • check print quality;

| Audiovisual achievements

  • imagine a scenario, dialogues and a staging to convey a message in the form of a commercial, clip, short film, etc.;
  • choose actors, sets, sounds;
  • organize the filming;
  • produce or participate in the editing of the film: choose the takes, find the transitions, put cutaways, insert filters, etc.;
  • check the post-synchronization of dialogues, sound and musical atmospheres and control the technical and artistic quality of the images;

SCOPE

  • SKILLS
    • TRANSFERABLE SKILLS
      • IT EXPERT
      • MEDIAMATICIEN
      • WEBMASTER
        • E-COMMERCE
      • MANAGEMENT IT SPECIALIST
      • VISUAL COMMUNICATION DESIGNER
      • INTERACTIVE MEDIA DESIGN
  • CERTIFICATES

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